Buffalo.com Stats for January 2007:

Unique Users: 1,031,000

Page Views: 15.9 Million

Avg. Length of Visit: 7:44 min

Definitions:
Page Views are the number of times a user requests a page
Unique User count tells how many different people enter a Web site
for the first time that day (repeat visitors within the same day are not
counted twice)
Source: Web Trends, January 2006

• Buffalo.com is WNY’s most
  trafficked local website!*
• Buffalo.com is the best place to reach
  WNY’s Internet users
• Buffalo.com & the Internet are the best
  way to reach people at work
• Internet usage in WNY grows every year and Buffalo.com continues to grow with it
• Buffalo is a wired market:
  – 597,400 Buffalo adults log online each month - 272,400 (46%) have visited Buffalo.com in the past month.
  – Average length of visit for Buffalo.com visitor is 18 minutes & 44 seconds.*
  – Advertising online with Buffalo.com will increase your reach among younger, affluent adults & exclusive visitors.

Source: 2005 Spring Media Audit
*Web Trends, July 2007